Read a free sample or buy Jony Ive by Leander Kahney. You can read this book with Apple Books on your iPhone, iPad, iPod touch, or Mac. Jony Ive is more important to Apple than Steve Jobs was and the company Leander Kahney, author of Jony Ive – The Genius Behind Apple’s. Jony Ive: The Genius Behind Apple’s Greatest Products, by Leander Kahney, Portfolio, RRP£/$, pages. It isn’t hard to argue the.
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The author, Leander Kahneymet Ive at an industry shindig and went for a drink: A few drinks later, Kahney realised he was late and abruptly vamoosed, unwittingly leaving his laptop bag behind. Many hours later, Kahney ran into Ive again in a bar. To his surprise, Ive was still carrying the laptop bag. By way of thanking him, Kahney asked for a few quotes — which he got, to the lurking PRs’ surprise.
The point for Kahney about this story is to leahder how kind and down-to-earth Ive is.
The point for the unwary reader is that it suggests this book will be an intimate portrait of Apple’s jonny significant product designer.
The disappointing reality is that it’s not.
Apple did not assist Kahney with interviews for this book, although he indicates that some staffers spoke to him anonymously. If Ive was one of those, Kahney does not say so.
Kahney himself has written two previous books about Apple and Steve Jobs; there’s also Walter Isaacson’s compendious biography of Steve Jobs which Kahney quotestwo books by Steven Levy Insanely Greatthe biography of the Mac, and ‘s The Perfect Thingwhich studied the birth and development of the iPodand dozens more covering various aspects of Apple’s business and culture.
Jony Ive by Leander Kahney | : Books
To be sure, you learn some interesting details about what makes a great designer. Ive was born in Chingford, Essex, the son of a silversmith and lecturer in design, and he learned young both how to make things khaney hand and how to think about design.
Even as an art college student, Ive’s talent was seen and appreciated: From the beginning, he was inclined to rethink everyday objects.
After stints with the company that sponsored him through art college and with an independent small consultancy, he finally landed at Apple infive years before Jobs’ return. From then on, however, the book settles into recounting product development: Iony you’ve never known who was responsible for the current vogue for user-irreplaceable batteries, now you know.
Jony Ive: The Genius Behind Apple’s Greatest Products by Leander Kahney
Kahney concludes by asking whether Ive, whose designs have been so influential that they’re now mainstream, can reinvent himself and his ideas now that Tim Cook runs the business. His guess seems to be as good as ours. Five top tech books for the holiday period. Antisocial Media, book review: Good intentions gone bad. The Internet, Warts and All, book review: How to regulate a messy system.
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Jony Ive: The Genius Behind Apple’s Greatest Products
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The biography Apple’s genius really deserves This biography, based on multiple interviews over a year period, paints a well-rounded picture of Apple’s ‘visionary leader’. Book review This book, by one of Apple’s ad-agency creatives, explores the company’s Steve Jobs-driven philosophy of keeping things simple. Book review A company with Apple’s current level of profitability seems more like the establishment than the counterculture, no matter how many “Think different” adverts praising “the crazy